Posted by Andy Maddox on Mar 31, 2023

On Wednesday, March 29th the Public Image Committee hosted an informative webinar on the use of the Rotary Brand Center. The Brand Center is available to all Rotary Clubs and all Rotarians and is your source for graphic materials that comply with the Rotary brand guidelines.

A brand is more than just a logo, but a logo is a big part of our visual identity. When the public sees it throughout their community, they begin to think of Rotary members as people of action. Using the same visual elements unites Rotary, Rotaract, and Interact and allows us, as a diverse global organization, to tell our story with one voice.

We concluded the webinar with a Q&A session, where people could ask the Public Image committee anything! And we did indeed get questions about Zoom backgrounds, etc. wink

We covered the following points in this webinar:

  • 01:50 How to access the Rotary Brand Center
  • 05:42 How to create customized Rotary Club logos for your club
  • 15:55 How to create customized People of Action graphics for your club
  • 32:15 How to access the image library at the Brand Center and what you can expect to find there

You can now watch the recording on YouTube by clicking here... or you can click on the timecodes above to jump directly to a particular segment of our webinar recording.